FCC

BharatBenz inaugurates new dealership in Indore

2024-02-22

Daimler India Commercial Vehicles (DICV), the wholly owned subsidiary of Daimler Truck AG has added a new 3S (Sales, Service and Spares) BharatBenz dealership to its network in Indore, Madhya Pradesh, partnering with PPS Trucking. This facility is the 17 BharatBenz sales and service location in the state; the other 16 locations are situated in Indore (Rau), Bhopal, Jabalpur, Bela, Katni, Shivpuri, Singrauli, Chattarpur, Sagar, Manawar and Gwalior. The 3S dealer network is complemented by six 2S (Service and Spares) and four 1S (Spares) facilities in the state, which are smartly located to meet the varied demands of customers throughout the region.

Commenting on the development, Sreeram Venkateswaran, President, and Chief Business Officer (Domestic Sales and Service) Daimler India Commercial Vehicles, said, "Madhya Pradesh is an important market for us given the abundance of natural resources in the state. BharatBenz tippers are the most preferred by fleet owners operating in the mining sector and Madhya Pradesh, being rich in minerals and coal, gives us tremendous opportunities to grow our tipper business. Madhya Pradesh’s sharp focus on the Swacch Bharat has opened many opportunities in road construction and infrastructure where BharatBenz rigid trucks and tractor trailers will prove beneficial to customers there. We are really pleased to have such a strong and progressive sales and service in 15 locations in Madhya Pradesh, and we thank our dealer partners for maintaining our presence and serving our customers so passionately.”

Spread over 51,000 sq-ft, the new PPS Trucking BharatBenz dealership in Indore is the 17th sales and service facility in Madhya Pradesh. The service network in Madhya Pradesh comprises of 15 Mobile Service Vans (MRVs) and 49 service bays, capable of servicing up to 24,000 vehicles annually. This extensive network ensures timely and efficient service delivery to customers, enhancing their ownership experience.

Rajiv Sanghvi, Managing Director, PPS Trucking, said, “We are excited to further strengthen our network with BharatBenz in Madhya Pradesh with the inauguration of this 3S facility in Indore. With the Best-in-Class products of BharatBenz coupled with our understanding of customer needs, we endeavour together to provide a superior ownership experience for our customers."

DICV’s plan in Madhya Pradesh is not only to expand its sales and service network but also to educate dealer and service staff about the unique needs of customers and how to provide them with unparalleled service quality. This approach is mirrored in the company’s nationwide initiative to skill 8,000 service technicians who would be trained to service over 6 lakh vehicles annually.

BharatBenz has the reputation of being one of the most respected truck brands in the Indian commercial vehicle industry since its inception and is known for its stellar engineering, safe vehicles and uptime assurance. The brand's dealerships and service stations are located on leading national and state highways, providing ease and flexibility to every type of customer. BharatBenz has over 350 sales and service locations across India, covering national highways on the Golden Quadrilateral North-South and East-West Corridors, with reach to customers on these highways within two hours. BharatBenz trucks have arguably the safest crash-tested cabins in India, meeting the highest safety standards as per European cab-crash regulations not even introduced in India yet.