JCB, SAMIL Tie-up to Revolutionaise Pre-Owned CE Market in India

JCB India, India’s leading manufacturer of Construction Equipment and Shriram Automall India Limited (SAMIL), India's largest phygital pre-owned marketplace for vehicles and equipment signed a Memorandum of Understanding (MOU) to efficiently manage sale of pre-owned JCB machines. This new alliance will transform the pre-owned construction equipment market by combining JCB India’s pre-owned construction machinery with SAMIL’s extensive platform networks, offering the end customer a wide range of reliable machinery to choose from.

The growing infrastructure development in India has led to an increase in demand for construction equipment. For contractors and customers looking to maintain cost efficiency without compromising on quality, the availability of well-maintained certified pre-owned equipment is becoming increasingly important. The collaboration between JCB India and SAMIL is positioned to meet this market need by offering economical solutions backed by the quality and reliability that JCB products are known for. JCB India dealers and customers can avail special schemes to trade on the SAMIL platforms.

Deepak Shetty, CEO and Managing Director, JCB India said, “We look forward to this partnership with SAMIL to bring our high-performance equipment into the pre-owned market. This partnership also comes at a very opportune time when the industry is transitioning to Stage 5. This collaboration will allow us to meet the growing demand for value for money equipment while maintaining the high standards that JCB is known for. SAMIL comes with established experience and expertise in this sector and together we can ensure that customers across India receive best quality products via a structured and accessible digital platform.”

Sameer Malhotra, Director & CEO, SAMIL, “JCB’s reputation for quality and innovation align perfectly with our commitment to providing the best to our customers. With this alliance we will be able to offer our customers a broader selection of pre-owned JCB machinery, with the confidence that comes from direct support and product integrity from the original manufacturer.”

JCB India is India’s leading manufacturer of earthmoving and construction equipment and offers more than 65 products in nine categories. The company has a robust network of over 700 dealer outlets across India. More than 2,50,000 JCB machines are connected through JCB Live link, an advanced telematics technology system for customers to monitor and optimise their machine productivity, performance and fuel consumption through machine insights and service.

Shriram Automall India Limited (SAMIL) is India’s leading Marketplace connecting pre-owned vehicles and equipment buyers and sellers and has more than 135+ Automalls across India. SAMIL conducts thousands of auction events every month through its Phygital platforms (Automalls) and online platforms cartradeexchange.com & bids.samil.in. SAMIL also provides vehicle inspection valuation and claims services through Adroit Auto, precise used vehicles & equipment pricing through ThePriceX and industrial auction of properties, plant and machinery, commodities, and scrap, salvage and surplus assets through 123done.in.

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