We’re fixing construction from the ground up!

In an incisive conversation with CW, Iesh Dixit, CEO & Cofounder, Powerplay, unpacks how the platform is reshaping onsite execution, unlocking real-time visibility and redefining digital adoption across India’s construction sites.

When Powerplay began digitising site-to-office workflows, which onsite challenges did you prioritise first, and what informed those choices?

From the start, we were very clear on one thing: digitisation in construction can’t begin in the office. It has to begin onsite, with the people actually executing the work. So, the first problems we went after were daily work tracking, labour attendance and basic material movement. Not because they were complex or impressive problems, but because they were where things were most broken...

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